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the World

Mossland is a AR (augmented reality) gamified platform for owning and trading virtualized real-estate based on mechanics of Monopoly and Pokemon Go.

Virtual assets owned in Mossland can be transferred to other location-based games or services through Moss Chain, the first blockchain for AR/VR assets

Next Generation AR

Anything can now be virtualized thanks to a star team of Ex-Samsung and Ex-Google founders

Own and Trade Landmarks

You can now own and trade valuable landmarks and real estate around the world in auction houses

P2P Advertising

Mossland creates a new advertising platform based on the convergence of real location-based games with AR technology

Moss Coin

Transactions are made with Moss Coin (MOC), a transparent and secured cryptocurrency which will be traded on cryptocurrency exchanges

Moss Chain

Ownership of assets is secured by Moss Chain, the first AR/VR assets blockchain

Expandable Platform

Virtual assets and their ownership in Mossland could be also transferred to other location based games or services on Moss Chain

White Paper

Want to learn more about the Mossland?


  • 2018

  • 1Q

    Pre ICO
    Main ICO

  • 2Q

    List Moss Coin
    on Exchange

  • 3Q


  • 4Q


  • 2019

  • 1Q

    Closed Beta

  • 2Q


  • 3Q


Team Members

  • Wooram Son

    CEO, Co-Founder
    • 3D Computer Graphics Expert
    • S/W Engineer, Samsung Electronics
  • Chester Roh

    CSO, Co-Founder
    • Serial Entrepreneur
    • Founder, Inzen (IPO in Korea),
    • Founder, TNC (acquired by Google)
    • Founder, 5Rocks (acquired by Tapjoy)
  • Minuk Kim

    CTO, Co-Founder
    • 3D Computer Graphics Expert
    • S/W Engineer, Pantech
  • Yongjun Hong

    CFO, Co-Founder
    • KICPA
    • CFO, 5Rocks
    • PwC Korea Accountant
  • Sean Oh

    COO, Co-Founder
    • Digital Human Character Expert
    • S/W Engineer, Samsung Electronics
  • Don Lim

    VP of Business Development
    • General Manager, Com2uS USA
    • Advisory Sales Rep., IBM Korea


  • Louis Jinhwa Kim

    Blockchain Advisor
    • Co-founder, Director, Korea Blockchain Association
    • Co-founder, Korbit
    • Director, Tide Institute
    • Author of World 1st Bitcoin Book, 'Next Money Bitcoin(2013)'
  • Jason Han

    Blockchain Advisor
    • CEO, KAKAO Blockchain
    • Co-Founder & Partner/CTO, FuturePlay
    • Founder & CEO, NexR (acquired by KT)
    • Adjunct Professor, KAIST MBA
    • KAIST PhD in P2P and Distributed System
  • Jeffrey Lim

    Startup Advisor
    • 18+ years of experience in startup ecosystem
    • Former Head of Campus Seoul, Google
    • Former venture capitalist at Softbank Ventures
    • Serial Entrepreneur
  • Duhee Lee face

    Duhee Lee

    Startup Advisor
    • Founder LIKELION
    • Founder Kongdoo
    • Google Impact Challenge, First Place (People's Choice)
    • Speaker, 66th UN NGO
  • Charles Rim

    M&A Advisor
    • General Partner, Access Ventures
    • MD, Tapjoy Korea & SE Asia
    • Venture Partner, DFJ Athena VC
    • Head of M&A, Google APAC
    • CSO, Yahoo Korea & SE Asia
  • Peter Van Dyke

    AR UX & Design Advisor
    • Interactive UX/Production, Apple
    • CSO & Product Head, GTR
    • Production Head, npnf KR/SK Planet
    • Creative Co-Director, Com2uS Korea
  • Sunkwan Kim

    Art Design Advisor
    • Creative Leader at Niantic Labs, Google (Ingress, Pokemon GO)
    • Advisor of Weenu, Art up Seoul
    • Senior Visual Designer, Yahoo Korea
  • Minpyo Hong

    Security Advisor
    • Founder, SEWORKS
    • Founder, SHIFTWORKS (acquired by Infraware)
    • Advised governments on digital security issues for 20+ years
    • Five-time consecutive finalist at DEFCON CTF


More to be announced